Nancy Maldonado is the CEO of the Chicano Federation of San Diego County, a 51-year-old nonprofit serving the county’s low-income children and families, of all backgrounds

The Chicano Federation of San Diego County, a nonprofit organization dedicated to providing empowering opportunities for our diverse community is celebrating its 50th anniversary in 2019. To commemorate this significant milestone, the organization will host their 50th Anniversary Ball on Saturday, May 11, 2019. The celebration is made possible through the generous support of signature sponsor, the Sycuan Band of the Kumeyaay Nation and premier sponsor, Southwest Airlines. The event will take place at the historic US Grant Hotel in Downtown San Diego.

Gala organizers aim to raise $250,000 to support the Chicano Federation in meeting the community's ever increasing needs for quality child development programs, affordable housing, and additional programs and services for families in San Diego County. Sponsors are still needed to support the 50th Anniversary Ball. Visit for details.

Celebrating 50 years of service to San Diego County

The Chicano Federation's 50th Anniversary Ball is the agency's largest fundraiser of the year. Hundreds of business and community leaders will enjoy an unforgettable celebration to honor the organization's transformational work and dedication to San Diego County. The event opens with a reception where guests will enjoy complimentary champagne, creative concoctions, and elevated hors d'oeuvres. Then, the event continues with a delectable Latin-inspired cuisine for attendees to enjoy during the dinner program.

Thomas A. Saenz, president and general counsel of the Mexican American Legal Defense and Educational Fund (MALDEF), is the event keynote speaker. Danitza Villanueva, publisher of Giving Back Magazine, will serve as mistress of ceremonies. For the first-time ever, the organization will honor two community-nominated individuals who will receive the Chicano Federation Legacy Award and Chicano Federation Visionary Award for outstanding service and dedication. The night concludes with a live auction and dancing to the beats of a live salsa band.

Honoring our heritage and paving the way into the future

The organization is excited to continue to build upon its many historical successes to continue making an even bigger impact. "The unwavering support from the community has enabled us to grow from grassroots efforts to the established organization it is today," says Nancy Maldonado, chief operating officer, Chicano Federation of San Diego County. "Our employees and volunteers help thousands of families and individuals from various ethnic and socio-economic backgrounds. Our event proceeds will help us meet even more needs of families and also further a legacy of giving and advocacy for the next 50 years and beyond."


Event: Chicano Federation's 50th Anniversary Ball
Date: Saturday, May 11, 2019
Time: 5 p.m.
Location: The US Grant Hotel, 326 Broadway, San Diego, Calif. 92101
Attire: Cocktail
Registration/Website: or contact Nancy Maldonado at 619-285-5600 ext. 446 or Sponsorships are available.


The Chicano Federation was established in 1969 to provide a variety of comprehensive, neighborhood-based services to underserved youth, families and seniors across San Diego County. In its early years, the Chicano Federation was led by a tireless group of advocates dedicated to seeing advances in civil rights and civic participation. Today, those strong roots empower the Chicano Federation to serve diverse populations throughout San Diego County with programs that help low-income children and families access vital and often life-changing services and obtain affordable housing. The nonprofit serves more than 8,000 individuals each year. For more information, please visit or call (619) 285-5600. Connect with us on Facebook, Twitter and Instagram.